Styleguide

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#00D3B9
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#144640
#00D3B9 - #144640

Primary colors

Try to stick to the lightest color. When not possible try the darker variants.

Logo inverted

For general use on very dark backgrounds

Download .ZIP.SVG.PNG.EPS.PDF

B/W logo

For use when color is not possible

Download .ZIP.SVG.PNG.EPS.PDF

Logo on imagery

Only logo to use when background is an image or color.

Download .ZIP.SVG.PNG.EPS.PDF

Main logo usage

The logo should always have at least the margin of its letter S.

Icon + variations

Icon and its variations. For usage when main logo does not fit or becomes unreadable. Rules for usage are the same as for the main logo.

Color

Black

White

Icon usage

The logo should always have at least the margin of its letter S.

Block logo usage

The logo should always have at least the margin of its letter S.

Imagery examples

Example of images used for marketing of SelfGuide. Colors should be either the primary or complementary. Icon overlay should be used where possible. Otherwise white icon should be visible in the bottom right corner.

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Pattern

For use on products and assets where a pattern is needed.

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